Many businesses make the dreaded mistake when setting up their Facebook page of allowing any employee to create the page under their profile – not knowing if that employee will be a long-term one could cost you a dent in your online reputation.
Prior to venturing onto a Social Media platform, you must strategize how you plan to go forth with your business and to run your social networks with a business mind. The Internet is never a place to get sloppy or lazy since this is a medium that is unforgiving when it comes to forgetting – and in the wrong hands could be detrimental for your business.
Facebook is one of or arguably THE best place to build your brand online. With a Facebook Page, you could have it up and running within minutes and it can quickly become a secondary home for your business. However, to create a Facebook page you must attach it to a profile, which helps Facebook stay authentic, but can add a little stress to a new-comer. Often, the employee who set up the page has upped and left and has taken your business’s page with them.
First, prior to creating a page you need to choose an employee that has been with the company for a long time. Even if they don’t use Facebook all that often or at all, it is imperative to ensure you have a loyal employee when entrusting them with your company’s name. If not, the unfortunate price might be that all of your hard work, brand building, networking and SEO ranking for your business’s Facebook page could go to the waste side.
Unfortunately, many businesses are currently in this predicament and have a hard time figuring out what to do. It is not the ideal way to retrieve your business’s Facebook page, but it is important. The only way to not get into this messy situation is to prevent it from happening in the first place; however, now that you are armed with the knowledge, you may do things differently.
If you are in this situation here is what you can do to get your rightful Facebook page back instead of having to start again.
Try these 3 steps to regain your Facebook Page:
1. DMCA Notice of Copyright Infringement
If someone else owns your Facebook page and is not willing to give it back or allow you to have access to it, you may be able to gain it back with this Facebook form. Only, fill this out if you are willing to give an electronic signature and able to prove that you own the name of the business.
2. Notice of Intellectual Property Infringement (Non-Copyright Claim)
Signing and proving that you own the business could help you retrieve your business’s Facebook page.
3. Username Infringement
This final step may ultimately be your best bet in gaining access to your Facebook page and successfully regaining ownership once again over your online reputation.
With any of these three steps be sure to read them and answer the questions carefully and honestly. An electronic signature is just as valuable as a written one. You will also need to show proof, so be sure to fill out all of the questions asked of you, and provide information that identifies you as the owner of the name and business.
Try all three to increase awareness of wanting your business’s Facebook page back and hopefully it will do the trick. Nothing is more important than protecting your brand, so be persistent – and with some initiative and luck you might just find victory.
Has this happened at your workplace?