Earlier last week we reported on rumors that Microsoft would be brokering deals to stream cable content directly to XBOX 360 game consoles. Those rumors appear to be gaining more credibility now and could bear fruit in as little as a week or 2. This kind of progression was hinted, earlier this year, at E3 2011 when Microsoft announced live TV integration.
This would be great to watch HBO content through an Xbox 360 console on any television anywhere and not have to be tied down by your home cable line. According to Bloomberg “Microsoft, based in Redmond, Washington, is in talks with almost two dozen providers of music, sports, movies and TV shows in the U.S. and Europe, and may announce an expanded Xbox Live streaming service as soon as next week…Microsoft also expects to sign deals with Time Warner Inc. (TWX)’s HBO cable channel, Sony Pictures Entertainment’s Crackle streaming service, NBC Universal’s Bravo and Syfy channels and Lovefilm UK, a subsidiary of Amazon.com Inc., (AMZN).” If all things come to pass, it looks like Microsoft is going to continue to be a dominant force in gaming console sales. If only they decided to put a Blu-Ray player on the Slim models…now that would have sealed the deal. I guess they want to hold some things for a next generation console.